OpenRoad's Climate Goals and Golden Rules represent our philosophy on how we wish to treat customers - both internal and external. Thus, the fifteen Climate Goal statements illustrate our commitment to our Associates (internal customers) for a progressive, ethical and fair-minded workplace. Our Golden Rules remind us to always focus on our clients' (external customers) needs.

We believe every Associate is responsible for satisfying the needs of our customers. This is true for all positions and at every level of our organization. As part of our Mission Statement, each of us must "Develop strong, long-term customer relationships." We cannot fulfill this goal without the ongoing support of the company’s most valuable resource – our Associates. It is only through teamwork and collective strength that we can stimulate the kind of quality product and superior service that results in long-term customer satisfaction.

Each and every contact a client has with our company, written or verbal, leaves an impression. Our Climate Goals and Golden Rules help to ensure that each and every moment of contact is a positive one, thus upholding the company’s high standard of quality and service. It is the role of each Associate, regardless of position, to make each moment of customer service outstanding.

Can you imagine working for an organization that constantly strives to fulfill these principles?

1. OpenRoad Associates are encouraged to develop and perform to their full potential.


2. OpenRoad Associates are recognized and acknowledged individually for their contributions, personal development and length of service in achieving the goals and vision of the group.


3. OpenRoad Associates openly share new ideas, facts and feelings and are encouraged to express their viewpoints.


4. OpenRoad Associates give and receive complete and honest feedback.


5. OpenRoad Associates walk the talk, lead by example and help each other practice and support the Climate Goals.


6. OpenRoad Associates are honest and fair in all dealings with each other, customers and suppliers.


7. OpenRoad Associates are encouraged to bring up new ideas and these ideas are recognized and supported.


8. OpenRoad Associates adapt well to changes in staff and new methods of operating.


9. OpenRoad Associates have clear and challenging goals.


10. OpenRoad Associates are committed to achieving individual and team goals.


11. OpenRoad Associates are involved in decisions that directly affect them and those decisions are well made and communicated.


12. OpenRoad Associates understand their job responsibilities and how these responsibilities fit with the responsibilities of others.


13. OpenRoad Associates share leadership according to who is best able to lead.


14. OpenRoad Associates share and support the "Golden Rules" of the company.


15. OpenRoad Associates are committed to offer productive solutions for any criticism they may have.

Working in a retail environment can be both exciting and challenging. There are times when the challenges can seem somewhat daunting and we forget to keep our focus on the fact that without our customers, our roles as Associates with the company are meaningless. To this end, our Golden Rules are a helpful reminder to always focus on our clients' needs.

• The customer is always right


• Keep your work area clean and clutter free


• Maintain high ethical standards in all matters


• Remember that the customer pays our pay cheques


• Use your good judgment in all situations


• Tell the customer what you can do, not what you can't


• Treat customers and Associates as you would like to be treated